Increasing real estate sales is not a herculean task. It is also not a very easy task. In real estate one has to put in extra effort compared to your competition, which directly provides you with a revenue figure that will be more than what anyone else could get. In this great competition everyone is showing houses and farms and selling them, but you have to create a niche for yourself by providing something more than what others are doing. This will give you an assured figure, which will be two to three times better than what others are doing. This does not mean that you have to slog for 24 hours in a day; but instead of working long hours, you have to work shorter hours, in a smarter way. You will have to go that extra mile and try to put that extra effort, by contacting, scheduling or listing a presentation instead of postponing it to the next day. Time is essential and you will have to be always wide awake, well informed and ready to take the plunge at any given time.
Try to attend as many networking events. Sometimes, you may never know how lucky you can get. Check out with your previous clients; get as many referrals as possible. Always keep in touch with old clients because they may have something to offer. Spend time with them. Try to contact as many people as possible in a day and especially when you are closing for the day make it a point to contact one more extra customer. Among 200 customers you call up, there will surely be some positive response from at least one customer. Try to do these actions compulsorily on a daily basis and you will see the results.
Generally, in real estate, you will have to be slow and steady. Set your principles right by building trust, developing great relationships and proving your expertise. Give your clients information, suggestions, sound advice and convince them with your ideas. You can do all this by issuing pamphlets, fliers, start a blog, open your own website, email, social media, etc. Make it a point to provide newsletters and pamphlets to every potential customer you meet. The extensive and profound relationship that you have with people is very important and it will influence them to buy from you. Try to explain to people in your blogs and other media by using simple and easily understandable language and not in some fancy language. Do your homework well by listing the objections, fears and doubts of people, find solutions for the same and put that in your blog. People will be better convinced.
You can also boost your sales with google rankings. Google ranks local businesses based on their prominence, relevance and location. You can also host seminars on interesting topics pertaining to real estate buying, etc. Conduct surveys using old clients and get their feedback on your services. You can have great opportunities for improvement of your sales techniques. Send a mailer with a link to answer the surveys.
As the internet is a boon to every business, real estate business can flourish very well and boost its sales through proper usage of google+, facebook, twitter, linkedin, etc.